Gathering requirements, creating specifications, and conducting an in-depth audit of the existing system. This crucial step allows us to assess current compliance with the GDPR and other international regulations, identifying potential weaknesses and opportunities for improvement. The goal: to prepare the technical aspects as thoroughly as possible while ensuring comprehensive protection of user data.
Analysis of specific requirements and budget to select the most suitable CMP from the many available consent management solutions. Technical implementation is typically carried out via a TMS such as GTM, configuring tag triggers based on user consent. This process includes setting up Google Consent Mode, which is essential for optimizing the performance of analytics and advertising tools while respecting users’ privacy preferences.
Rigorous testing phase to verify proper deployment and correct data reporting in the various tools. Analysis of insights provided by the CMP, such as opt-in rates, to continuously optimize performance. This step includes regular audits to quickly identify and correct any potential data protection flaws.
Training and awareness sessions for teams to ensure effective and sustainable data confidentiality management. These training sessions cover the importance of privacy protection, best practices to adopt, and the role of each individual in data security. Ongoing support to answer questions, conduct regular audits, and keep everyone informed of regulatory changes, reinforcing the culture of data protection within the company.
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This approach is reflected in the customer testimonials available below.
A year-long assignment for a major retail group. Nourdine's professionalism, organization, and skills are real assets for successfully completing your analytics tasks!
Nourdine accompanied us on missions to improve the reliability of the data layer... Very attentive, available, responsive, very rigorous and efficient, he managed to quickly understand our complex ecosystem!
Very satisfied, excellent work! Nourdine assisted us in defining and implementing our website's e-commerce tagging plan. We will work together again as soon as the opportunity arises.
Excellent experience. Good communication and follow-up on results at all times. The support was very solid and everything was well managed.
We had a very positive collaboration with Nourdine on several projects. His knowledge of the web analytics ecosystem and his technical skills were real assets for the success of our missions. Attentive, responsive, and friendly, we are very happy to work with him!
Nourdine completed the mission effectively, also offering some advice for the future. Thank you.
Nourdine is very professional. We urgently needed someone with a specific profile, and Nourdine was the only person who could meet our needs. He even went above and beyond by offering proactive suggestions. I recommend him without hesitation; he's someone we thoroughly enjoy working with.
Excellent, efficient and professional, completely reinstalled our Pixel FB and fixed other issues.
Super responsive, friendly, patient, and professional. A pleasure to work with to create a clear and easy-to-understand tracking plan. Proactive and solution-oriented. Absolutely top-notch.
Do you have any questions?
Here are some helpful answers to assist you :)
A Consent Management Platform (CMP) is an essential tool for managing user consent regarding the collection and use of their personal data. It is important because it enables you to comply with GDPR requirements by giving visitors to your website or application the ability to control their privacy preferences. A well-implemented CMP helps you stay compliant while optimizing data collection for your analytics and marketing needs.
To determine whether your website complies with the GDPR, it is recommended that you conduct a compliance audit. This audit examines your data collection, processing procedures, privacy policies, and security measures. Our analytical compliance audit service provides a comprehensive analysis of your current setup, identifies areas of non-compliance, and provides detailed recommendations for achieving and maintaining GDPR compliance.
Google’s Consent Mode v2 is a feature that dynamically adjusts the behavior of Google tags (such as Google Analytics or Google Ads) based on users’ consent choices. It is important because it respects users’ privacy preferences while still allowing the collection of anonymized data when consent is not granted. This ensures that analytics and advertising tools continue to perform effectively while remaining GDPR compliant.
The time required to achieve GDPR compliance varies depending on the complexity of your website and your data collection processes. Typically, for a medium-sized website, the process can take 2 to 4 weeks, including the initial audit, implementation of the CMP, testing, and final adjustments. However, GDPR compliance is an ongoing process that requires regular updates and audits to ensure that you remain in line with regulatory changes and industry best practices.
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