In-depth audit of existing systems and detailed collection of requirements to define a KPI framework adapted to the business. Creation of a marking plan specific to Piano Analytics, in close collaboration with the technical and marketing teams. This plan clearly defines the data to be collected and the tracking methods to be implemented, ensuring a solid foundation for efficient and relevant data collection.
Implementation of the tagging plan defined upstream, with precise, compliant implementation. Technical deployment of Piano Analytics tags via a TMS such as Google Tag Manager. This includes setting up cross-domain tracking, configuring custom events, defining conversion objectives, and creating custom dimensions. Particular attention is paid to regulatory compliance in terms of data collection, notably concerning the management of user consent.
Setting up the Piano Analytics interface, ensuring compliance with data protection regulations. This advanced configuration is designed to take full advantage of the tool's features, including e-commerce tracking and other business-specific functionalities. Creation of customized dashboards for clear, concise data visualization, facilitating analysis and decision-making.
Rigorous testing and acceptance phase for each deliverable to ensure optimal data collection. In-depth analysis of collected data, identifying key trends and optimization opportunities. Customized consulting to help interpret results, understand business implications, and define concrete strategic actions to improve online performance.
Your project's success couldn't be simpler! You make an appointment below, and together we define your objectives and deadline. And we can get right down to work on your project!
+More than 200 projects completed with consistently satisfied customers. Why not join us?
Customer satisfaction is our top priority. Our commitment to quality guides every intervention, with the aim of delivering a high-quality service.
This approach is reflected in the customer testimonials below.
Year-long assignment for a major retail group. Nourdine's professionalism, organization and skills are real assets for the success of your analytics missions!
Nourdine has worked with us on a number of datalayer reliability projects... Very attentive, available, responsive, rigorous and efficient, he quickly managed to understand our complex ecosystem!
Very satisfied, excellent work! Nourdine helped us define and implement the e-commerce tagging plan for our site. We'll be working together again as soon as the opportunity arises.
Very good experience. Good communication and follow-up of results at all times. The support was very solid and everything was well managed.
Very good collaboration with Nourdine on several projects. His knowledge of the web analytics ecosystem and his technical skills are real assets to the success of our missions. Responsive and friendly, we're very happy to work with him!
Nourdine fulfilled the mission efficiently and also distilled a few tips for the future. Thank you, Nourdine.
Nourdine is very professional. We needed a profile urgently and Nourdine was the only person able to meet our expectations. Nourdine even went beyond our requirements by making suggestions. I recommend her without hesitation, she's a pleasure to work with.
Top, efficient and professional, completely reinstalled our fb pixel and fixed other issues.
Super responsive, friendly, educational and professional. A delight to produce a neat, intelligible tracking plan. Powerful suggestions. super top.
Do you have any questions?
Here are some useful answers to help you :)
Piano Analytics is an advanced web analytics solution designed to optimize your company's digital performance. It's crucial because it offers a holistic view of the customer journey, incorporates artificial intelligence features for more accurate insights, and scrupulously complies with data protection regulations such as the RGPD. Piano Analytics enables you to make informed marketing decisions, optimize your online performance and maximize your digital ROI.
Piano Analytics implementation times vary according to the complexity of your digital ecosystem. For a standard configuration, allow around 2 to 3 weeks. For complex e-commerce projects or very specific requirements, this can extend to 4 to 6 weeks. Each phase (needs analysis, tagging plan, technical implementation, parameterization and testing) is meticulously executed to guarantee accurate and exhaustive data collection.
Absolutely. We offer a complete post-implementation service, including monitoring, consulting and reporting. This includes a rigorous testing and acceptance phase to validate the quality of data collection, as well as personalized support to help you interpret your data and optimize your performance. We can also create customized dashboards via the Piano Analytics platform to facilitate your analysis and guide your digital strategy.
Piano Analytics' "server-side" option is a state-of-the-art data collection method that processes information directly on a server rather than in the user's browser. This approach offers a number of benefits: enhanced website performance, more reliable and accurate data collection, and greater compliance with data protection regulations. It is particularly recommended for high-traffic sites, complex applications or companies with stringent data security and confidentiality requirements.
Benefit from solid support and improve your performance management.
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