The approach begins with an in-depth audit of specific needs to establish precise specifications. This crucial step involves the creation of a KPIs framework adapted to the digital marketing strategy and business sector. Whether for lead generation, e-commerce or other areas, the identification of key performance indicators is a collaborative process. On this basis, the team proceeds to create one or more dashboard mock-ups, ensuring that the final visualization will meet expectations perfectly.
Once the mock-up has been validated, the team moves on to deploying the technical structure. This stage involves configuring the data sources and choosing the appropriate connectors. In a digital environment where data comes from multiple sources, the role is to facilitate its aggregation and analysis. The experts establish the necessary connections between these different sources, enabling the cross-referencing and integration of data for complete and accurate reports.
The team then proceeds to create the dashboard on the chosen data visualization solution, be it Google Looker Studio, Tableau, Power BI or other. This stage includes connecting to the configured data sources and creating the various visual elements. The aim is to centralize information in a structured, customized dashboard, tailored to business objectives. This customized approach not only saves time, but also simplifies data interpretation, making analysis more accessible and intuitive.
Our commitment doesn't end with the delivery of the dashboard. We support you in managing your business through in-depth analysis of the data collected. This step is crucial for extracting strategic insights and refining acquisition and conversion strategies. The agency provides expert recommendations for reading and interpreting the data, offering a valuable outside perspective. What's more, the continuous evolution of the dashboard remains perfectly aligned with changing needs and emerging opportunities in the sector.
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+More than 200 projects completed with consistently satisfied customers. Why not join us?
We help a number of companies, SMEs, large groups and agencies to improve the collection, processing and analysis of their web and mobile data.
Do you have any questions?
Here are some useful answers to help you :)
Creation time varies according to the complexity of the project. In general, a standard dashboard can be completed in 1-2 weeks, while a more complex custom dashboard can take 3-4 weeks. We establish a precise timetable during the initial audit phase.
The standard dashboard provides an overview of your web performance, including traffic acquisition and user behavior. The e-commerce dashboard adds specific functionalities such as product performance tracking, basket and conversion analysis, as well as customer segmentation, essential for online stores.
Absolutely! We offer multiple source integration in all our packages. For standard and e-commerce dashboards, each additional source is invoiced at €300 excl. tax. For customized projects, we adapt the integration to your specific needs.
Yes, our service doesn't stop with delivery. We offer ongoing support that includes data analysis, interpretation advice, and continuous improvement of your dashboard to keep it aligned with your evolving needs. This follow-up is included in our tailor-made offer, and can be added as an option for other packages.
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