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Posts
Ad Blocker: Definition, Functioning and Impact on Digital Marketing
Ad Hoc Analysis: Definition, Benefits and Business Intelligence Tools
Cohort Analysis: Definition, Methodology and Monitoring of User Groups
Descriptive Analysis: Definition, Methods and Data Interpretation
Multidimensional Analysis: Definition, Concepts and Principles in Data Marketing
Predictive Analysis: Definition, Functioning and Applications in Data Science
API (Application Programming Interface) : Definition, operation and applications
Big Data: Definition, 5V Features and Marketing Applications
Business Intelligence (BI): Definition, Evolution and Impact on Data Analysis
CLV (Customer Lifetime Value): Definition, Calculation and Optimization Strategies
Data Lake: Definition, Operation and Benefits for Data Storage
Data Warehouse: Definition, Architecture and Role in Business Intelligence
DataLayer: Definition, Implementation and Marketing Data Collection
Pie Chart (Sectors) : Definition, Use and Data Visualization
Bar Chart : Definition and Applications in Data Analysis
DOM (Document Object Model) : Definition, Structure and Web Manipulation
Unstructured Data: Definition, Characteristics and Management in Big Data
Structured Data : Definition, Formats and Database Organization
ETL (Extract, Transform, Load): Definition, Process and Data Integration
Digital Fingerprinting: Definition, Techniques and Marketing Implications
Data Governance: Definition, Principles and Management Framework
Heatmap: Definition, Types and Behavioral Analysis
Histogram: Definition, Use and Application in Marketing Analysis
Hit Google Analytics : Definition, Types and Configuration for Web Analytics
HTML : Definition, basics and role in Web development
JavaScript : Definition, Syntax and Interactive Web Applications
KPI (Key Performance Indicator): Definition, Types and Performance Measurement
SDK (Software Development Kit): Definition, role and use in development
SQL (Structured Query Language): Definition, Bases and Marketing Data Management
User Agent : Definition, Identification and Client-Server Communication
Web Analytics: Definition, Tools and Methods
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