Ad Blocker: Definition, Functioning and Impact on Digital Marketing Ad blockers transform your web browsing experience by blocking intrusive ads, improving loading speed and protecting your privacy across all browsers. July 1, 2025 - 2 minutes
Digital Fingerprinting: Definition, Techniques and Marketing Implications Fingerprinting is a digital tracking technique that enables websites to identify a user via the technical characteristics of their browser, without using cookies. July 1, 2025 - 4 minutes
IP Address: Definition, Function and Role in Network Identification An IP address is a unique numerical identifier assigned to each device connected to a network, enabling it to be identified and communicated with on the Internet. July 1, 2025 - 4 minutes
Data Governance: Definition, Principles and Management Framework Summary What is data governance: definition and strategic issues Data governance encompasses all policies and procedures to ensure the accuracy of corporate data. It covers its capture, storage, manipulation, access and deletion according to established rules. This strategic discipline defines who can access data, when and how it can be used. Unlike [...] July 1, 2025 - 4 minutes
User Agent : Definition, Identification and Client-Server Communication A user agent is a technical identifier sent by web browsers during HTTP requests, making it possible to determine the operating system and type of browser used. July 1, 2025 - 5 minutes
